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Cynthia is an experienced marketing and communications professional. She knows how to help organizations develop internal communication strategies designed to propel complex change strategies forward. An effective communication plan will build trust and momentum for an initiative and create change champions and engaged users.
As you might expect, her professional experience has given Cynthia an impressive roster of organizational skills.
– Internal communications and brand awareness
– Content management and social media
– Process improvement
– New product development and product launch
– Technology implementation
– Integrated marketing and automated workflows
– Planning and budget management
– Digital marketing campaign management
Cynthia earned her BA degree in English Literature at the University of Wisconsin – Whitewater. She also has an MBA in Marketing from Aurora University in Aurora, Illinois.
Her basic life philosophy is to be curious, not judgmental. “If you stay curious, you have the potential to discover many things about others and about yourself,” she said. “Curiosity is the engine of disruption and innovation. It unlocks new perspectives, builds knowledge, and uncovers innovative ideas.”
In her personal time, Cynthia fosters dogs for a local animal rescue program. She also likes to do D-I-Y projects around the house. She says, “If there’s a YouTube video on it, I can probably figure out how to do it.”